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hi there, I'm Alyson!
I Don’t Help Women Fix Themselves.
I Help Them Stop Abandoning Themselves.
Most of the women who find me aren’t broken.
They’re capable, intuitive, strong — and tired.
Maybe you’re the woman everyone comes to. You handle things, show up, and make sure everyone else is okay. But somewhere along the way, your own needs started coming last.
Maybe you know what you want, but you keep second-guessing yourself. You talk yourself out of the next step, say yes when you mean no, or find yourself repeating a pattern you swore you were done with.
Or maybe your life has changed, and you’re asking, “Who am I now? What do I actually want?”
That’s where our work begins. I help women find clarity, understand what’s getting in their way, and practice choosing themselves—in relationships, in business, and in everyday life.
My Work Is About Truth — oka
A lot of the women I work with already know what they should do. They know the boundary they need to set, the conversation they need to have, or the step they want to take. But fear, overthinking, guilt, or an old belief keeps getting in the way.
We begin by getting honest about what’s happening. What do you want? What isn’t working? What do you keep saying is fine when it doesn’t feel fine? You can say those things here, even if you don’t know what to do about them yet.
My approach combines coaching, subconscious work, and hypnotherapy to explore what’s underneath those patterns. Together, we look at the beliefs influencing your choices and what you want to do differently.
Sometimes we uncover rules you’ve been living by for years: don’t disappoint anyone, don’t ask for too much, don’t try until you’re sure you’ll succeed. I call those “bruels”—bullshit rules. Once you recognize them, you can begin questioning whether they belong in the life you’re building now.
Our work may include honest coaching conversations, personalized hypnotherapy, journaling, meditation, and practical steps between sessions. We make room to understand what’s happening and practice responding differently—so you can begin making choices that include your needs, your voice, and what matters to you.
Why I Do This Work (And Why I’m Good At It)
I know what it feels like to have something you want to do and still question whether you’re capable of doing it. I grew up with a learning disability and was told I wasn’t “teachable.” Those words stayed with me. I learned to work harder, give more, and prove myself, while still wondering whether I was enough.
I also know what it’s like to look at a life you’ve spent years building and realize your needs have gotten lost somewhere along the way. Going through breast cancer and the ending of a long marriage brought those questions home for me. What did I want now? What was I holding onto out of fear? And how could I start trusting myself again?
Those experiences are part of why I do this work. They help me understand how uncomfortable it can be to choose yourself, speak honestly, or take a step when you have no idea how it will turn out.
My experience also includes more than 15 years of owning a yoga studio and six years of leading teacher trainings. As a hypnotherapist, NLP practitioner, and experienced yoga and meditation teacher, I bring both practical tools and years of working closely with women into our sessions.
I’m good at helping women slow down and put words to what they’re experiencing. I listen closely, ask direct questions, and help them explore the beliefs and patterns that may be influencing their choices. Then we work on how to use that understanding in everyday life.
I’m still doing this work myself. I bring honesty, curiosity, and care to it—and a willingness to have the conversations that help you understand yourself and decide what comes next.
How I Work
We start with what’s going on in your life right now. You don’t need to know exactly what to say or have it all figured out. Tell me what keeps coming up, what you’re tired of doing, or where you feel stuck. We’ll begin there.
I use a combination of coaching, subconscious work, and hypnotherapy. We explore what you want to change and what makes it difficult to follow through. Maybe saying no brings up guilt. Maybe you want to put yourself out there, but you keep finding reasons to wait. Together, we get curious about what happens in those moments.
Depending on your needs, our sessions may include honest conversation, personalized hypnosis, journaling, meditation, or simple practices to help you pause and notice what you’re feeling before you respond.
Then we bring that work into your everyday life. That might mean practicing a boundary, having a conversation you’ve been avoiding, or taking one step toward something you want. We pay attention to what you learn along the way and build from there.
I’ll ask questions, offer tools, and gently challenge you when it’s useful. You’ll have room to be honest, go at a workable pace, and practice trusting your own voice.
What Changes When You Do This Work
You begin to recognize the moments when you put your needs aside, question what you know, or slip into a familiar pattern. With that awareness comes an opportunity to pause and choose a different response.
That might look like saying no without a long explanation, asking for what you need, or making a decision without checking with everyone else first. You can still feel nervous and practice following through on something that matters to you.
In relationships, you work toward keeping your own voice, needs, and interests while connecting with someone else. In business, you practice sharing your ideas and taking action before you feel completely ready. When life changes, you give yourself room to discover what you want now.
Over time, those everyday choices can build self-trust. You have experiences to draw on: a boundary you kept, a conversation you had, a step you took even though you were unsure.
Choosing yourself becomes something you practice in your life. You listen to what you need, take it seriously, and give it a place in the decisions you make.
Who This Work Is For
This work is for the woman who spends a lot of time in her own head—thinking through every possibility, questioning her decisions, and waiting to feel ready. You may know what you want and need help understanding why you keep putting it off.
It’s also for the woman who has spent years being what everyone else needs. You’re used to showing up for others, but figuring out what you want feels unfamiliar. You want to make room for yourself without feeling guilty every time you do.
Maybe you’re navigating divorce, dating again, a career change, or a stage of life that has you asking, “Now what?” Maybe you’re noticing the same patterns in your relationships or struggling to take the next step in your business.
You can come with a specific goal or a feeling that something needs to change. We’ll start with where you are, explore what’s getting in your way, and work toward choices that feel righ
Where To Begin
Maybe something on this page felt familiar, and you’re wondering what to do next. You don’t need to have the perfect words or know exactly what kind of support you need.
A Finding Her™ Clarity Call gives us an hour to talk about what’s happening in your life, what feels stuck, and what you want to move toward. Together, we’ll explore what’s getting in your way and identify a practical next step.
The call is $97, which is credited toward another service if you choose to continue working with me.
Bring the question you keep thinking about, the pattern you’re tired of repeating, or the feeling you haven’t quite been able to explain. We’ll start there.
What happens inside the Finding Her™ Clarity Call
Before change comes clarity.
If you’re feeling stuck, second-guessing yourself, or wondering what comes next, let’s talk. This is a one-hour conversation about what’s happening in your life, what you want, and what keeps getting in the way.
Together, we’ll sort through what’s on your mind and identify a practical next step. You don’t need to have it all figured out before you book.
This isn’t a sales call. This is a truth call.
$97 • 60 minutes • Online
Your $97 is credited toward another service if you choose to continue working with me.